Time stamped show notes:
[0:25] About Jayson: his book (Mastermind Dinners) and his events (Mastermind Talks)
[1:57] He grew his business to $7M a year for over 4 years without outside investment.
[2:06] He was pursuing the 4-hour work week, started to question to his life, and decided to sell his business.
[4:29] He started having mastermind dinners.
[5:06] He didn't begin charging for the dinners. He was paying for them out of pocket.
[5:29] Had an opportunity to do a dinner with Tim Ferriss
[8:28] “Ignorance, confidence, and hard work can go a long way.”
[8:45] After his first event was a success, he decided to do another one, and he continued doing more.
[10:06] After meeting Tim Ferriss, Brad had the opportunity to go to Africa with Tim.
[12:13] Tim Ferris has had an incredible impact on entrepreneurs.
[13:30] He initially wanted to be like a Ted Talk but for entrepreneurs.
[15:10] Essence of Mastermind Talks: great people, great food, great experiences
[16:28] How he keeps the community growing all year long
[18:03] The biggest shift he's had in terms of business
[19:48] He scales by raising the price point and the caliber of people attending.
[21:48] The selection process is the hardest thing. There is a process for vetting.
[22:50] His goal is to build the best peer group for 7- and 8-figure entrepreneurs.
[24:04] How he manages all his relationships
[26:58] He has a desire to go deeper with his relationships. It's not about meeting more people.
[28:50] The difference between successful people and very successful people is that very successful people say “No” to almost everything.
[29:24] Connecting with connectors
[30:52] How he recharges
[32:58] How he keeps the family unit going | How his family supports him
[33:37] He makes travel about family, even when its about work. His wife is also involved in the business.
[35:29] Entrepreneurs need to realize that they can combine family, work, and wellness creatively. Don't let it fall by the wayside.
[37:12] The importance of rapport
[38:48] His podcast is divided into seasons, and every season is themes. It makes it easier to commit to a season rather than be stuck in a content creation hamster wheel.
[40:48] How he gives back
[41:21] He has a “biggest fan budget,” not a marketing budget.
[41:40] If you want to care about somebody, care about what they care about or who they care about.
[45:41] “There is more to life than increasing its speed.” – Ghandi
[45:56] We're always measuring up and comparing our lives to what we see on Instagam.
Three key points:
- He scales by raising the price point and the caliber of people attending rather than increasing the size and amount of talks.
- Go deeper with your relationships. It's not about meeting more people.
- Entrepreneurs need to realize that they can combine family, work, and wellness creatively. Don't let it fall by the wayside.
Way of Life – App
Defy Ventures – helps formerly incarcerated men and women transition
Listen to his podcast, share it on Facebook or Twitter, etc.
Itunes: Community Made
How to contact him: