Time stamped show notes:
Kurstin gives Master Classes to teach women to fully embody the strong and sensual as a huntress rather than figure out the masculine/feminine.
02:08 Challenge: I want to grow the program to a two-day emersion, but I don't have a budget to market it or promote it. I want to utilize those who've just done it, to grow it in an underground way rather than throwing it into a bunch of ads.
02:46 Question: Why do you want that?
02:48 It's more authentic to me. I'm not really into getting an email list and blasting it to people.
03:07 Question: Have you done either Landmark or Ella? Landmark is awesome at getting your friends to enroll. It's been effective and I don't think they spend any money on paid advertising. They're a massive, multi-billion dollar, all over the world company. Maybe copy some of their model.
03:35 Question: What's your target? How many people would you like to have at your immersion program?
03:41 15 max.
03:43 That's easy! Didn't you say you already had people who couldn't come?
04:05 It's a higher dollar amount. And it's something that I've actually never facilitated myself. It scares the shit out of me asking people to pay that much money. $700 early bird, then $900 after a certain date.
04:23 That's cheap! You're good.
04:33 Question: Do you believe the value?
04:36 Question: Why would you question it?
04:39 I don't want to have to convince people to come.
04:47 Suggestion: Your biggest blocks are asking for money, and asking for support. You're giving people value. It's about the flow of giving and receiving. You're actually stealing from them the opportunity to pay for their transformation and invest in themselves, because you're not fully receiving what you should be. You need to work on that! If you don't show up for them, they won't feel the full value of it.
05:34 Keep telling yourself, progress over perfection. Each time you think it needs to be perfect, you'll just get in your own way.
05:52 Work on the belief that you're worth it, and the program is worth it.
06:06 Question: What is the impact of them not coming? They have $900 extra dollars in their bank account, but what are they missing out on by having $900 instead of working with you?
06:26 Money is only useful in its utility.
06:29 They're missing out on embodying what it is to be a woman. Navigating what society is telling women to do or be and standing in their own power.
07:08 Suggestion: Use that as a first layer. Then keep repeating that question until you get five layers deep, of what is it costing them to not have that, and what is it costing them to not have that. Approach it from both ways; why do they need this? What is the impact of them not having this? Five layers deep.
07:45 Suggestion: Ask the people who have already gone through your initial program, who else can benefit from this? What were the benefits that you received, who do you know who could also benefit from it? Don't be ashamed to ask for referrals.
08:28 Suggestion: Set up referral systems. Testimonials; video. Give them a structure. Use referral incentives.
Three Key Points:
- Keep telling yourself, progress over perfection. Each time you think it needs to be perfect, you'll just get in your own way.
- Leverage testimonials
- Question: What is the impact of them not coming? They have $900 extra dollars in their bank account, but what are they missing out on by having $900 instead of working with you?