Time stamped show notes:
LiJagger teaches women how to give their partners erotic massage. She's grateful for meeting with Tamara and John today.
01:20 Challenge: Will start putting ads on Twitter (they're more sex-friendly). No experience with Twitter advertising. Does anybody have any tips? Rules for video?
01:54 Question: Other than the fact that Twitter is more sex-friendly, is there a reason that you're choosing that over YouTube, LinkedIn, or Facebook?
02:04 No. Facebook is not sex-friendly and will probably kick the ad off. YouTube, I'm not sure.
02:15 Suggestion: Twitter is like a newsfeed, so you have to post 30-60 times a day to be relevant. Maybe look at YouTube, instead.
02:53 Suggestion: Who knows Poopourri? They've taken a taboo and made it beautiful and funny. Analyze how they do what they do and translate that to erotic massage.
03:52 Suggestion: How-to stuff should be on YouTube. Harmon Brothers did Poopourri, unicorn squatty potty thing. The book is called Poop to Gold.
04:13 Suggestion: Have you thought of Instagram?
04:24 Cycle and Sex, embody period? They're women who are constantly talking about sex, in general, water births, etc. Sex With Emily, who has a podcast. Maybe partner with them? Joint venture with them. Instagram is super visual. Then you can segue into Instagram TV – you can shoot it horizontal and then put them on YouTube.
05:50 Suggestion: Make it either art or humor.
05:55 Question: Do you already have success stories? Like from happy husbands?
06:13 No, not yet.
06:29 Suggestion: Quickly give the training to a few ladies in committed relationships, then interview the guys. Then just bleep out any “dirty” words. The bleeps are enticing.
06:50 Question: Do you have the rest of the funnel already set up?
06:59 Not yet.
07:09 Suggestion: The medium is less important. Dial in on the funnel. Each moving part is either a gate or a brick wall.
Three Key Points
- Create your funnel before you worry about an ad platform.
- Look at accounts on Instagram to learn how up turn sex into art or humor to get around censors.
- Testimonials from happy husbands/partners.