Time stamped show notes:
Tara is figuring out what she's going to do next. She's thankful for being able to work at brand inception. She's a little nervous speaking in front of people.
01:43 Ask: Has a stockpile of domain names, but doesn't have the time or team to develop. Does anyone have experience selling naked domains? Opinions?
01:58 Question: When did you start?
02:18 Avoid building them out and driving traffic. Where do you have them hosted?
02:27 GoDaddy, NameCheap, BlueHost
02:31 Question: Are they listed as for sale?
02:32 No. Tried that, sold a few at a low price. Wants more $. NameCheap doesn't seem to be working.
02:57 Question: Are there people who specialize in brokering domain names?
03:04 Suggestion: There are domain brokers. They take a % of the sale. Test out five or so.
03:48 Suggestion: Try getting referrals, too. Mastermind.com just went for $600,000.
04:04 Try to get a sense of the domain's value ahead of time, too. Use keyword search.
04:31 Question: How many domain names do you have?
04:34 Maybe 300. Cut it down from over 1,000.
04:54 Suggestion: Get a great broker.
05:03 You're basically sitting on a bunch of old pieces of property.
05:20 Suggestion: Choose a few to try a public auction.
05:39 Question: What's the Sotheby's of domain name auctions?
05:50 Question: Have you received a lot of cold inquiries?
05:55 Sometimes, yeah, in different countries. Listed a few, but they sold in seconds, so I'd priced them too low.
06:26 Question: Is there data on how many people search for a domain name in the registrar? Look for that number.
06:40 I pretty much know which ones are the best.
06:50 Suggestion: Use the less interesting ones to vet potential brokers.
Three Key Points
- Enlist a broker to help
- Vet your broker using your less interesting offers
- Try a public auction